How do you manage tens of thousands of contacts across dozens of platforms, devices, and channels?
Some of our largest clients have customer lists in the tens of millions, and even small and midsize businesses can easily have a list of ten thousand plus emails. So how do you manage a large email list smoothly and with a minimum of manual input and updates?
M-Connect™ API, MarketTraq’s industry-leading application programming interface (API) is used to make your website, any internal application, or third party applications seamlessly communicate and share data with MarketTraq about your subscribers, customers and prospects. You can deploy individual emails (M-Triggers™), email series (M-Streams™) and Cart Abandonment rescues (Site Preserver™), and leverage the rich transaction data or profiles you’ve created to generate more sales with dynamic variable content in the bodies of those messages (M-Blocks™).
Email marketers, want to spend less time on getting the data they need, and more time turning every event in their enterprise --service calls, credit updates, purchases, or even a decline in customer activity-- into a sale.
You want to spend less time importing blog posts and website images, and more time crafting creatives that boost the bottom line. You want to market and communicate with your customers and prospects, not work in IT. Our M-Connect™ API lets you do just that.
From integrating MarketTraq email list sign-ups with custom forms and Facebook email capture, to synchronizing multiple customer data-streams or sources into a unified database, the M-Connect™ API simplifies and automates almost any email marketing task. So you can focus on marketing, while MarketTraq's M-Connect™ API does the rest.
The M-Connect™ API is built on a platform of common web standards (SOAP) that facilitate data exchange between apps, websites, databases, and other data sources and your MarketTraq account.
M-Connect's use of SOAP standards gives you the freedom to work with virtually any programing language -you write your app on the platform that best meets your business objectives and M-Connect™ interfaces with it easily.
M-Connect™ allows for a completely secure and stable integration that offers you flexibility without compromising the integrity or security of your data and your customers.
With MarketTraq’s M-Connect™ API, you can:
- Manage lists, campaigns, email drops and other routine tasks programmatically.
- Dynamically pull content for email creatives from blog posts, RSS feeds, and other sources.
- Automate the extraction, refreshing, and synchronization of data between multiple internal and external sources.